Breast Cancer Awareness Campaign
Making Strides of Charleston 2022
How it started
Making Strides of Charleston needed a Social Media Manager to manage their Instagram. I gladly accepted the position and collaborated with the team to begin building a strategic social media campaign. Their goal was to raise awareness for their annual Making Strides Against Breast Cancer Walk at the end of October.
Social Media Graphics
Starting in early September I began creating and posting graphics to their Instagram page that promoted breast cancer awareness and the upcoming event.
Posting Schedule
To supplement the campaign, I designed a comprehensive posting schedule, organizing posts three times a week to raise awareness for the event, encouraging people to participate in fundraising initiatives.
Photography + Event Execution
After all the anticipation, on the day of the event, I volunteered to manage the photo booth tent and photograph survivors with their families. It was gratifying to see the impact I was able to make first hand.
